E-mail dedicated to only one advertiser sent to a specific target:
- Highlights on an existing promotion
- Content inspiration
- Innovation
- Choose the quantity you want to target… there is no limit !
Duration
1 sending
Media Booking
6 weeks
Nice to know
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Pre-analysis included
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Definition of segmentation criteria in collaboration with MMD
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Could be linked to a voucher
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Look & feel Delhaize
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Visual created by the client
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Link to a page dedicated to your range of products on Delhaize.be
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Setup + content cost
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Sent on Saturday or Tuesday
Post reporting
Reportings are available 6 weeks after the end of the activation and available via an online platform. Request access to our Account Managers.
KPI1 - #Open rate (FR + NL)
KPI2 - Click-Through-Rate (FR+NL)
Objectives
Conversion
Brand awareness
Call To Action
Trial
Engagement / Consideration
Cross/Upselling
